Saturday, October 27, 2007

How do you determine the prices of your products and services?

The result from CD&C Business & Legal Form Processing Services, LLC last survey question, "How do you determine the prices of your products and services?" 53% based it on their business expenses, 30% on what they think their clients are willing to pay, 12% based it on other factors and 5% based on their competitors' price.

Experts believe that the direct cost of your products and services, your business expenses and your competitors' price should all be taken into consideration when pricing your products and services. In addition, you need to determine your breakeven point, where your cost and your income are equal meaning there is no profit. Any product you sell or any service you provide after your breakeven point is considered a profit. Also pay attention to what your industry and the economy doing. With technology new products and services are upgraded very frequently.

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